Red hot poker gets a big thumbs up from me. Loads of good graphics opportunities go with that name.

I agree about the audience. I should have better defined what I meant by noob.

I also particularly like the idea about dual commentary. There are quite a few videos I have seen that do that very well.

Another slightly different angle on that which I saw was done by Todd Arnold and David Eisentein do on RPT. Those two are chalk and cheese as far as style goes. So David made a video and then Todd dubbed other commentary over the top of it. The idea was to show specific spots where TAG and LAG thinking part ways.

Amongst ourselves there is probably not such a huge discrepancy in style [although we all know Richard is kinda tight ;-) ]But even still adding a second layer of audio analysis even if not done concurrently live, might add to the depth of content, since two sets of ideas go into the one video.

As usual, we need advice from Marty about capital and still about other monetisation issues.

Okay I think I am just going to laydown some stuff so we can get off the the ground.

What is going to be our name?

Preferably not intimidating or mathematically based. It needs to be catchy and can shortened.

RedHotPoker - RHP

This kind of name I like.

So we need to get a name.


We need to have a logo. Very simple so we can put it everywhere.

Cards?
Graphs?
Maybe a trident reprensting power and relates to our name (evil lol, but we are taking peoples money) ?


Our market is not actually noobs. Noobs do not know what they are doing in poker. We are not telling people what a pair is. That kind of market is saturated by tosh. We need in depth analysis with short videos but things have to be explained explicitly.


There are multiple ways we could distribute videos.

Emails?
Downloads?


I think content should for the most part be free. We are nobodies (except Marty) so we do not have an image we can use. However Marty is not a well known pro but he got himself out there. I think we should go for Marty's tried and tested method.


Capital

-How much money does the site need invested?
-How do we raise revenue and what could be predicted revenue?
Affliates
Google Adsense
ect


We need content in reserve before we open the site. Atleast 4months worth. This way we will not dry up with content and lose traffic and we have comfortable time to work with.

Marketing - Turtlekinfe is the best way to go as far as I can see and other Marty Smith related stuff.


Plan - Free content to gain traffic and raise revenue from advertising.


We need this stuff laid down A.S.A.P otherwise we are going nowhere.

Lets throw out ideas guys and crack on.

So Ed and I just played our grand final HU for the TI competition, it was really fun! It was best of 7 and it predictably got down to 3-3 with a decider. I lost but we had an awesome time, I rang up Ed on Skype to try and get inside his head a little and we talked about hands back and forth whilst we played eachother.

We talked about some cool concepts about HU play and poker in general plus sweated some rivers.

The end result gave me an idea for this site. Maybe once a month we can run one of these videos where 2 of the coaches (lol coaches) play against eachother with live commentary. It was a but of fun but we also gave our opinions on some poker concepts and we got to talk about how to dissect hands against competent players and what you should consider, there was some great content.

The audio didn't quite grab Ed's voice though, I will work on a solution for that, but I think this would be a really cool thing to incorporate into the site once it is developed.

THankss guys,
JAck

Poker Site

Hi guys. I will just keep this quick and just throw out some of my ideas.

1. We need to have a schedule of when we are going to release videos so that this thing runs smoothly.

2. I think we need to keep this to free content 'at first' because we cannot compete with CR, Stox, PXF and so on.

3. We need classroom and playing videos. I have already started one on beating low stakes 6 max.

4. Keep the videos less than 30 mins unless there is a good reason. Once you get over this time the viewer gets impatient.

5. What is the best way of making money?

So tell us your thoughts guys.

Ed.

OK, well, We seem to be waiting still for Raz and Coop.

In the meantime, I thought I might kick off a few ideas.

Making this a successful project will require I think, agreement about 3 or 4 key points which will set the direction for how things progress.

We need to agree on what is our product, who is our market, what is our financial model, what are our responsibilities and what are our remunerations.

My thoughts on each of those are as follows:

Product

Primarily beginner orientated material which can be accessed for free. I don't think we can expect a paying market and we cannot try to compete with subscription training sites. I think this was also suggested by someone else.

The material would be primarily video, and divided into SNG, MTT, FL Cash, NL Cash and BR Management.

We will need to give further consideration to a mix of classroom type vids and live play type vids

Market

Noobs

Financial Model / monetisation

Can Marty give us a list of options?

Responsibilities

There are 7 of us not including Marty. If we each cut one video a month that would be 84 videos a year. That is tonnes and so I think we could go lower to even 1 per 2 months.

In addition, probably a monthy round table to agree on what areas of the site need work to set the direction for new material. That way future material will be added in a structured rather than ad hoc way.

Remuneration

I am kind of assuming that it is possible to keep track of hits to links within the site. Since hits will most likely generate the overall income stream, dividing that stream proportionately to the number of hits would seem like a good starting point.

The trade off however will be that there will likely be areas which naturally attract less interest. Probably BR Management would be an example. But the site benefits overall by having a thorough and robust range of material rather than just only the sexy stuff. So we will have to give some consideration to that.

Also, Marty, if he is to be the web master (if that's even the correct term) will need to be rewarded for his role. Web site design, expertise with monetisation, an established name to bring instant traffic, and on going management etc are all valuable input which would not be captured by a hits based remuneration system. So Marty probably needs his own unique rewards program.

So I think that's about it for my initial thoughts. Hope that is helpful

Noob here also. Testing testing 1...2...3

Testes Post

Hey people, I am pretty noob at this blogging stuff and Gmail accounts and whatnot, this post is just a test to see if I didn't screw up. Look forward to hearing ideas and contributing as well.

Jack (J^2)